Small Business Guide to Facebook Advertising (infographic)

We found this article this week relating to using Facebook as an advertising platform. Facebook has become a popular place for advertising. The primary reason for this is because of the ability to dig down with demographics to target your prospects.
This is a great quick overview of the process. Of course there is a lot more to learn. This info-graphic makes it easy to understand and start to test with your business. Entrepreneur is a great source of information for small business people. We highly recommend you visit their website and pick up a copy of their magazine.

 Small-Business Guide to Facebook Advertising (Infographic)

There are plenty of free or low-cost tools that you can use to effectively market your company.One of the biggest opportunities is through social media, specifically Facebook. Ninety-five percent of social media marketers say that Facebook gave them the best return of investment out of all the social platforms. With more than 1.5 billion monthly users, that’s not surprising.

Although Facebook advertising is pretty straightforward and easy to use, there are certain things you should know before getting started. Understanding your marketing objective, defining your audience, setting a budget and designing your ad are the simple steps it takes to getting started.

Check out Headway Capital’s infographic below for a step-by-step manual to effectively market your small business on Facebook.

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