Neil Patel is a well-known Internet marketer. We find his posts to be very valuable.
His 6 tips for alternative ideas for driving traffic are well worth the read.
SEO Isn’t the Only Way to Drive Traffic. Here Are 6 Alternative Strategies.
As marketers, we invest a lot of our time and energy into SEO.
Considering that Google receives over 66,000 searches every second, we’d be stupid not to.
But when it comes down to it, Google and other search engines are just one of the many ways you can drive traffic to your website.
In fact, depending on your target audience and competition, Google may not even be your best traffic source.
Take Upworthy, for example.
This site, which has a reputation for sharing feel-good viral videos, gets almost 43% of their traffic from social and less than 19% from search.
Groups of consumers all use the web differently.
Some like to get their content from friends or influencers on social.
A few depend on their trusted newsletters to tell them what content they need to read.
Others use an alternative search engine like YouTube or even Facebook.
To prove that you don’t need Google to drive traffic to your website, here are six alternatives that can help boost your visits.