Have you ever met a person who talked all about themselves? All you wanted to do was sneak away and hide from them.
Unfortunately, as small business people, we have to self-promote. No one can do it as well as we can. The issue; you need to learn how to do it without sounding like an egotistical maniac.
This is not as easy as it sounds. Entrepreneur.com give us 5 tips for self-promotion without being annoying.
5 Tips for Practicing Self-promotion Without Being Totally Annoying

A few years back, I attended a convention of entrepreneurs with a respected business journalist who was looking for interesting rags-to-riches stories. Word of his pursuit quickly got out among the attendees, however, and the journalist soon had a posse of people following him around, desperate to share their sagas.