Emails are still a great way to sell your products or services. Smartphones have become as common as a wallet or purse. Everyone has them and uses them to read their email every day.
All your emails, websites and landing pages need to be optimized to work with smartphones and other mobile devices. Kristen Dunleavy writes about 8 tips for writing better emails for mobile devices.
8 Tips for Optimizing Your Mobile Emails
Kristen Dunleavy — March 12, 2018 
There’s no doubt about it: these days, your messages are most likely going to be opened on a mobile device. The trend has been heading in that direction for quite a while, and it was confirmed in a study conducted by Return Path last summer of 27 billion email opens. As Email Marketing Daily reported: “Fifty-five percent of emails analyzed during the study period were opened on a mobile device — an increase from 29% identified in a similar study in 2012.” Other studies have indicated the percentage is even higher.
Are your messages ready for easy and engaging mobile consumption? Here are eight tips to make sure of that:
